Customer has monthly contract with telecommunication's company
Store visited
Frequency of visits per month
Amount spent
Adequate number of employees
Friendly employees
Attending employees
Knowledgeable employees
Employees are interested in the customer
Busy employees
Quick attendence by employees
Polite employees
Clean employees
Good store architecture
Pleasant store music
Good store lighting
Comfortable internal spaces
Nicely made up internal spaces
Clean atmosphere - nice smell
Clean spaces
Crowded spaces
Attractive decoration
Nice store colours
Attractively designed front window
Good resting spaces / chairs
Appropriate waiting time for attendance
Reliable services
Good attendance speed at the cashier
Quality secondary services
Good variety of products and services
Worthy promotion activities
Appropriate information material
Products adjusted to customer needs
Participant gender
Participant's age
Participant's educational level
Participant's employment status